The worst thing you can do today is set goals. Hear me out.

We all love to approach the new year with a list of goals. But in order for that list to get done, it has to have a foundation that goes deeper than pen and paper. It has to have a foundation made of brain matter.

Here’s the reality, every action begins with a thought, and every thought begins with a belief. Belief can be influenced by knowledge, experience, and sheer willpower. Harnessing your beliefs about yourself and your goals is the most essential step to success.


Now, here’s the objective: Don’t try to tackle goal-setting until you’ve conquered mind-setting.

Every once in a while I get the ultimate question asked of me: What is success?

My answer: Mindset

If you have the proper mindset in life, you are both set up for success and already successful. One of my favorite quotes by Henry Ford says, “whether you think you can or think you can’t, you’re right.” Isn’t that the truth!

We all have things that keep us from achieving our goals. You can label it what you want–fear of failure, fear of success, impostor syndrome, self-doubt–these are all beliefs -AKA mindsets that hold you hostage from achieving what you desire.

Think about it. Your beliefs influence everything in your life, especially when it comes to goals and self-reflection. If you don’t believe something is possible, you won’t even try, or you’ll give up at the first sign of difficulty, because you’ll assume you’re proving yourself right. You’ll miss out on, or even shrug off, opportunities because you’ve already decided, “It can’t work, or at least not for me.”

But if you believe that you and your goals are good, worthwhile, and possible…and when you believe that you matter, and the goals you are passionate about matter –you won’t give up until you find success. There is another famous quote that says, “Experts are just amateurs who never gave up.” Now that’s a mindset!


The following are mandatory mindsets you must master before setting serious goals:

Permission: You are allowed to pursue big goals. It’s okay to want things and to want something more or different than what you have right now. It doesn’t make you ungrateful. It also doesn’t mean you’ll get everything you want today, but allowing yourself to dream is one of the most powerful things you can do for yourself and your goals.

Self-worth: You deserve what you achieve. Achieving goals takes work, no one is denying that. But sometimes, even when we do the work, we still feel like we can’t enjoy it to the fullest because we don’t really believe we deserve it. The mindset must shift from “Why me?” to “Why not me?” or “Hell-YES, me!”

Self-confidence: You are capable of achieving any goal. I don’t care where you’re starting from today –if you’re already a thriving business owner, or if your are down and out and contending with bankruptcy. It doesn’t matter whether you have a Phd or a GED, you can take positive steps toward your goals.


Take a minute and ask yourself:

  • Do you believe you have the right to pursue your goals?
  • Do you believe you are worthy of success?
  • Do you believe you have what it takes to go after what you really want?


If you can’t say YES to the these statements, you’ve got work to do.

So let’s do it.

C’mon, if you really want to move in the direction of your dreams –you must shift that mindset.

Take some time to identify what you believe about yourself and your goals -positive or negative. Talk it out in the shower or while driving, write it down in a journal or hell, start a blog. Pray. Meditate. Do whatever it takes to get to the truth of what you think.

If positive thoughts come, let them fuel you. Get pumped. Expand your thinking to let yourself imagine the possibilities beyond all reality.

If negative thoughts come, ask yourself correlating questions: Where does this come from? What am I really afraid of? Why don’t I feel capable? Get real with yourself. Go deep and don’t be afraid to lean into the discomfort.

Now, take the negative thoughts and turn them around. Play devil’s advocate with yourself. Imagine if your best friend was telling you that they felt unworthy or incapable–how would you respond? Now offer that same response to yourself and work to own the positivity within it.

When you can take control of your beliefs, you can harness them for your goals and find success.

When you change your mind, you change everything.

Most won’t, I will. Will you?



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